The dash cam market is undergoing a “value reconstruction.” Consumers no longer blindly chase the “cheapest” or “most expensive” — instead, they seek products that best meet their needs within a re...
A Lawyer Tells You: Why a Dashcam Is the Best "Free Lawyer"
Without a dash cam: Rear-ended. Other driver admits fault, then lies the next day. No footage. Your premium goes up 40%. You pay for repairs out of pocket. With TERUNSOUL D016: License plate, vehic...
40% of Users Have Captured Accidents: How Valuable Is Dash Cam Footage as Evidence?
40% of dash cam owners have captured an accident on video, and 20% have used the footage for insurance claims. Bader Law research shows that dash cams reduce disputed claims by 27%, help reduce fra...
69 Million Americans Are Already On Board: Dash Cam Adoption Breaks 30%
69 million U.S. drivers (30% adoption) are already using dash cams. 40% have captured an accident, and 27% of claim disputes are reduced by video evidence. Gen Z leads potential buyers (57.8 millio...
REDTIGER and VIOFO together hold over 50% of the U.S. dash cam market. How can a new brand break through? This article analyzes the duopoly‘s success and identifies three opportunity windows: unmet...
Hit While Parked and No One to Blame? Terunsoul 24-Hour Parking Mode Tested
Parking lot accidents account for 20% of all U.S. car crashes, injuring approximately 60,000 people annually — and hit-and-runs are common. This article tests the Terunsoul D018’s three parking mod...